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Surfing the Healthcare Tsunami: Bring Your Best Board™
Our series of inspirational documentaries highlight "extraordinary impact through ordinary things." The messages will provide a call to action for all people interested in healthcare to repair, develop, and enhance the invisible safety-net that keeps patients and caregivers safe.
They include stories, such as that of movie actor Dennis Quaid's new-born twins' near-fatal medical error, as a way of engaging audiences to become aware of the great role model organizations that are making care safe.
This documentary is the second in a series of more than five that are in the TMIT pipeline. To view the first documentary, Chasing Zero: Winning the War on Healthcare Harm, click here.
What:
- A 53 minute long made-for-TV documentary entitled Surfing the Healthcare Tsunami: Bring Your Best Board™ is in final stages of production. After the broadcast, it will be distributed for free by TMIT to the chairmen of the governance boards, their CEOs, quality leaders, and nursing leaders at hospitals around the globe.
- The global crisis of harm and waste will be addressed. Our goal must be to move from harm to healing and from waste to value as hospitals move from a provider-centered, volume-driven economic care to a person-centered, value-driven care.
- The target demographics are consumers and hospital leaders. The objective will be to inspire the audience to act in their own communities or at their own hospitals.
- Great care and safe care exist at the intersection of leadership, practices, and technologies. An invisible safety net composed of these three threads keeps patients and caregivers safe.
- The focus of this documentary is on the board room, where resources are allocated, policies are set, vision is crafted, and accountabilities are defined that determine healthcare safety-net systems.
- Engaged leaders, practices that deliver predictable outcomes, and adoption of technologies that support leadership-driven practices will be illustrated in each documentary.
- Many hours of content, including digital short stories and concept messages, will be added to the DVD and web delivery systems as a toolbox of assets to help hospitals pursue zero harm.
Who:
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Terrific front-line caregivers, subject matter experts, and leaders who are wonderful role models from healthcare, government, community, and quality organizations will tell their stories.
- Role model leaders from other industries such as manufacturing, auto racing, aviation, and hospitality sectors will be interviewed about their methods.
- The consumer target audience for the documentary are CFOs – the "Chief Family Officers" in our communities: soccer moms and grandmothers, who make more than 70% of the healthcare decisions. One in four cares for someone else, and 80% of the caregivers are women.
When:
- The first premiere will be held in Washington, DC on April 26, 2012, and at a Patient Safety Summit on April 27th at the National Press Club the following day.
- A premiere will be held in Austin TX on May 3, 2012, at the Bass Concert Hall.
- A global premiere will be held in Los Angeles, CA, and the documentary will begin airing in the second quarter of 2012.
Why:
- Most patient safety documentaries and stories delivered through mass media either provide a very depressing and sobering picture of U.S. healthcare, or highlight technological breakthroughs that are unavailable for front-line hospitals.
- This documentary is intended to be a call to action for everyone by providing real-world opportunities to improve today, rather than to wait until tomorrow.
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